The copy Michal and her team created for us has contributed to all the wins we’ve had over the last few years: the 5 multi-million dollar contracts we’ve won, the awards we received, and the overall increase in our brand recognition nationwide.

I’d recommend Michal and co. for any growth-mode tech startups that need help telling their story. We’re going to be working with her agency more and more.

As an early stage software company in the middle of repositioning our product, we wanted to have an independent 3rd party expert help us with messaging and copywriting on our website. Fortunately for us, we found Michal!

During the discovery process, Michal challenged us and helped us narrow our positioning. We tended to try to message for multiple audiences at once and use too much industry jargon, but Michal kept guiding us back to focus and simplify, which was really valuable.

If you want a professional, creative copywriter who will not only write compelling copy, but will also deliver it a day early, YOU MUST WORK WITH MICHAL. Michal is both talented and diligent. And she treats her clients like royalty. The only downside? She’s too good! Catch her while you can...before she’s booked solid!

If you get the chance to work with Michal, seize it. She’s a terrific copywriter who invests the time and effort to truly understand the customer's needs to get the right response (and sales). All the pieces are here — great writer, smart strategist, easy to work with. Hire her. She's that good.

Over the years I've worked with many copywriters — but I've never encountered a copywriter of Michal's professional caliber.

Our product is complex. Michal managed to strip away the layers and distill it to its essentials. She crafted a marketing message that was at once engaging, concise, and crystal-clear. I have truly become a raving fan of her and her team's excellent work, and look forward to continued collaboration.

From our very first meeting, Michal immediately understood our brand and how we wanted it portrayed. We wanted our site to be perfect, and she embraced that challenge, with warmth and professionalism.

In fact, Michal became our strategic partner. She gave her expert input on layout and design, how to structure the website...she and her team were fully invested in the whole process.

I’ve worked with a lot of people over 20 years — and Michal may be the best outside partner I’ve ever worked with.

‍We spent 2 years(!!) looking for help: we had an overly corporate website that looked just like everybody else. We wanted messaging that was more focused and human — and more us — but we didn’t know how to do that without sounding generic. Then we found Michal. When we got back the copy — it was like looking into a corporate mirror and saying, “That’s me!” We finally found our identity.

Our business model, customer base, route to market — it’s all complex. I didn’t believe Michal would be able to capture the essence of our business within such a short period of time. Yet she managed to do that extremely well, extremely quickly.

I'd recommend Michal and her team to any business trying to define their own offering. Working with her helped us with our commercial positioning as much as it did with the language that we wanted to go to market with.